Internet marketing strategy - The press room
As a part of your company's Internet marketing strategy a press room is important, it shows your recent activities. Tell your potential customers that you are active and with which customers or groups of customers your company is working on.
If you are unable to publish regularly information on your own website or might has no a home page, then there is the possibility to create a pressroom at e.g. Newtice. Even if you have the possibility to publish company news on the website is a good idea to also publish in a press room at another site and link back to your own website.